分类： sangna

Create a brand-specific sound and talk about BYD’s active sound technology

● Active sound technology to create a sound theme compatible with brand/vehicle positioning.

　　To tell the truth, when I first heard about active acoustic technology, I didn’t quite understand it. I didn’t know what kind of function it was. Later, after in-depth understanding, I found that "initiative" here refers to the intention of the manufacturer, while "sound" refers to sound, prompt sound and sound effect.

Home of the car

　　Through sound design, Active Sound combines the overall atmosphere of modeling, interior decoration and lighting to create a harmonious driving environment integrating vision, touch and hearing, and endows BYD’s exclusive sound with connotation and emotion.

Home of the car

　　The types of active sounds include warning sounds, such as seat belt warning, gear shifting, steering, double flashing and radar warning; Brand-specific sounds to enhance the experience, such as start/stop, welcome sound and sports sound. The exhaust sound generated by the popular sound wave system is actually one of the forms of active sound.

● How does the initiative of Dynasty brand and Ocean brand sound?

　　The theme of the active voice of Dynasty brand series cars will be national style and national tide, based on China five-tone style, which is elegant, atmospheric and has traditional cultural heritage. For models named after different dynasties, the active sound will be played by typical instruments of different dynasties, and the consonants will be integrated into the notes of subdivided models. For example, the theme sound of the power-on and power-off of the Tang model is mainly pipa timbre, which is smooth and elegant, calm and textured. The Yuan model takes guqin as the theme tone, and birds and whistles are added to the consonants, reflecting the outdoor, natural and young rhythm.

More exciting videos are all on the car home video platform.

"Han DM-i Active Acoustic Technology Beta Experience Video"

　　The theme of the active sound of Ocean brand series vehicles is natural fashion, the theme is minor in music, and the sound of waves is consonant, which is lively, smooth and rhythmic. Marine life series models introduce dolphins, seagulls, (|) and other beautification bionic sounds to increase interest and vitality. Warship series models introduce the sound elements of departure whistle and waves beating the hull, which is unique.

More exciting videos are all on the car home video platform.

"dolphin active sound technology experience video"

　　At present, the active voice of dolphins has been pushed to customers’ vehicles through OTA upgrade. In the video above, Han’s active voice is a test version, which will be different from the final version.Active acoustic technology is expected to be pushed to Yuan Plus, Seal, 2022 Han/Tang under BYD brand, D9 under Tengshi brand and subsequent new models one after another this year..

● BYD Active Sound Development Course

　　BYD Active Sound Project was formally established in February, 2021. It adopts multi-department and cross-disciplinary cooperation within the enterprise and cooperates with ——ANSYS, the world’s largest simulation technology company, outside the enterprise.

Home of the car

　　The subjective evaluation of active sound by the internal listening group in April 2021 is a very important time node, and the evaluation result has become one of the important reference factors for subsequent design and development. The ratio of male to female in the internal listening group is close to 3:1, and the ratio of people over 30 years old and under 30 years old is close to 1:2. These listening staff come from different positions of BYD, including designers, engineers, sales and administrative personnel.

Home of the car

Home of the car

Home of the car

　　As we can see from the above picture, the frequency spectrum of an active sound is superimposed by the frequency spectra of multiple sound materials. Therefore, both musicians and engineers play the role of creators in the development of active acoustic technology.

Home of the car

　　BYD Dolphin’s steering prompt tone is designed in a narrow band, which makes it feel smart, clear and clean. Byd Han’s turn warning sound adopts the way of designing the main and consonants separately. The consonants are broadband audio, presenting a pleasant and textured sound. The creation of active sound not only needs musicians to provide creative inspiration and materials, but also needs engineers to engineer the sound, so only the musicians and engineers can work together to achieve excellent results.

● Musicians behind BYD’s active sound music

　　BYD hopes that the sound source of active sound comes from musical instruments and natural sounds, rather than the more common mechanical sounds and electronic synthetic sounds. So I found Fang Yi, a famous music producer and impromptu piano instructor in Guangdong. Another more important reason for BYD’s cooperation with Fang Yi is that Fang Yi is more willing to cooperate with BYD’s engineers to explore more possibilities of active sound design, rather than just providing music material creation services.

Home of the car

　　As mentioned earlier, the music materials played and produced by Fang Yi will not be directly applied to the car, but need to be redesigned and optimized by professional sound design software to form a sound source library and finally implemented in the car. It is the close cooperation between "engineering male" BYD and "Artist" Fang Yi that enables the active acoustic technology to be put on the new car in such a short time.

● Full text summary:

　　From the actual experience, BYD’s active sound technology can provide users with a novel auditory experience above quietness, which can be better realized in cars of this level and with good quietness. BYD’s active sound technology has given different sound themes to each of its brands. The models under the brand adopt a unified melody, but each has its own personality in sound details, showing a unique charm of harmony but difference. This enhances the recognition of vehicle brand on the sound level, and highlights BYD’s strong brand confidence. (Photo/Text/Photo/car home Chang Qinglin)

When the China football purge storm was going on： grassroots deputies called for the reform of the Football Association

　　Chen Qinyuan

　　With Li Tie, former head coach of the national football team, Liu Yi, member of the 11th Executive Committee of the Chinese Football Association and former Secretary-General, Chen Yongliang, executive deputy secretary-general of the Chinese Football Association and director of the national team management department, and Chen Yuyuan, chairman and deputy secretary of the Party Committee of the Chinese Football Association, and others being investigated one after another, the purge storm in the football field has attracted people’s attention.

　　The Paper noted that, recently, the WeChat WeChat official account of Suining Municipal Committee of China Democratic National Construction Association published a number of proposals and suggestions on football in China by grassroots representatives. Some deputies pointed out that the Football Association should improve the transparency of its operation. In addition, it is right to stop inviting foreign big-name coaches for short-term performance improvement and do a good job in youth training in a down-to-earth manner.

　　"This kind of corruption case has also appeared in Li Tie."

　　Among them, Lin Yun, member of the General Branch of the Democratic National Construction Association in Daying County, member of the Suining CPPCC and vice chairman of the chuanshan district CPPCC, and Wang Liming, member of the General Branch of the Democratic National Construction Association in Daying County and representative of the county people’s congress, reflected that football is the world’s first sport and is deeply loved by people all over the world, but the development of football in China, especially men’s football, has always been criticized. As an industry management organization, the football association has been criticized countless times by all walks of life, and the domestic football environment has also gone from bad to worse. As a China fan, I didn’t dare to expect the football results, but the lack of enthusiasm of football players on the court really made people angry and disappointed.

　　Tie Li

　　"After the case of Li Tie, the former head coach of the national men’s soccer team broke out, people’s mood could not be calmed down. As the main player of the national football team in the 2002 World Cup, Li Tie is one of the few people in the whole country who has played in the World Cup at present, and he should have feelings for China football. Even this kind of corruption case has appeared, so it is not difficult to understand the performance of football players on the field."

　　Lin Yun and Wang Liming pointed out that mature youth training is the only way from the successful experiences of neighboring Japanese and Korean soccer. The domestic football environment has gone from bad to worse, and all walks of life regard men’s football as a joke. Parents are reluctant to send their children to learn football. There are fewer and fewer targets for youth training, and there is no good prospect for a small football population. Children who should have played football are mostly playing electronic products such as mobile phones in their spare time, and the development of football is in a vicious circle. In addition, more and more attention has been paid to the construction of stadiums and gymnasiums, and a lot of money and land have been invested in the construction of large-scale stadiums, which have become more and more dazzling urban landmark buildings. However, most people can’t get into these stadiums and can’t afford to use them. The hardened square on the outer ring of the stadium is also occupied by dam dance. Generally speaking, sports facilities are more for viewing than for use.

　　Lin Yun and Wang Liming also said that since the beginning of the China Football League in 1994, there have been countless big-name foreign coaches invited by the national team and the club level, and they have spent a lot of money, but the effect is not obvious or sustainable. Without a good athlete, even a big-name coach can’t lead the team to achieve good results, and a large amount of foreign teachers’ expenses will be wasted. If you want to achieve good results continuously, it is the right thing to do a good job in youth training, and there is no shortcut.

　　To this end, they suggested improving the transparency of the operation of the Football Association. Football is widely concerned. Whenever the national team loses, the Football Association will face overwhelming criticism and deny all the efforts of the Football Association.The reason is that people don’t see the working process of the Football Association, and it is not objective and comprehensive to pay attention to the results of the game blindly, which is also unfavorable to the development of the football industry. The Football Association should improve the transparency of its operation, publicize and accept supervision for the plan at the beginning of the year, the implementation in the middle of the year, and the evaluation at the end of the year, so as to guide all sectors of society to look at winning or losing rationally and support the healthy development of the national football cause.

　　In addition, we will increase the proportion of football courses for teenagers at school, guide cities at or above the prefecture level to hold football matches in their spare time such as weekends, and compete teenagers from electronic products such as mobile phones. Open up free football venues in urban public spaces, create a good football atmosphere in the whole society, enhance the interest of young people in football, and vigorously increase the number of football population. Carry forward the excellent traditional culture of the Chinese nation through football, guide all young people to work hard actively and face all the challenges in life optimistically.

　　They also called for not inviting foreign big-name coaches for short-term performance improvement, using limited funds more to train local coaches, athletes, referees and managers, learning from foreign advanced football experience and sending people out to study. Set a reasonable salary ceiling for domestic athletes and encourage athletes to play abroad to improve their competitive level. Pay attention to the off-site management of athletes. For athletes who have achieved good results in a short period of time, they should refuse to be widely sought after by the media and improve their business participation, so as to prevent off-site factors from affecting their fighting motivation.

　　"Reform the mechanism system of China Football Association"

　　"In the Asian qualifiers in FIFA World Cup Qatar 2022 in 2022, the China men’s soccer team handed in a very bad answer sheet to the people of the whole country. The once first-class Asian team has become a third-rate Asian team, which made the fans very disappointed and called for the reform of the Football Association. China Men’s Football Team must learn from a painful experience, deeply reflect, comprehensively reform and start from the foundation. " Huang Peng, general branch member of Suining Municipal Committee of the Democratic National Construction Association, member of Suining CPPCC, vice chairman of Suining Municipal Committee of the Democratic National Construction Association and secretary general, reflected.

　　Huang Peng mentioned that due to the low overall level of football in China, it is difficult to go to the world, and the frequent scandals such as shady, match-fixing and corruption, the fans have lost confidence and reduced their enthusiasm for participation, resulting in insufficient market development and a difficult road to professionalism. Teenagers have little room for development in football, and the probability of success is very low. On balance, parents are basically unwilling to let their children take the road of professional football.

　　To this end, Huang Peng suggested that, according to the characteristics of the national conditions, we should drastically reform the professional leagues in China and the mechanism system of the China Football Association, train more teams, hold more high-level leagues, connect with the world, and promote their healthy, standardized and sustainable development.Adhere to the market-oriented operation of professional football clubs, and be responsible for their own profits and losses according to corporate management. It is necessary to strengthen exchanges with professional leagues in Asia and Europe, and cooperate comprehensively in personnel training, business operation and technical exchanges, so as to provide a broad space for the development of football in China.

　　Feng Yaowen, director of the General Branch of chuanshan district Branch of Minjian Suining City and the General Office of the Institute of Herbal Culture of Sichuan Vocational and Technical College, pointed out in the article "Problems and Countermeasures of the Management System Reform of Chinese Football Association" that the China Football Association, as an industrial autonomous association, is also a social group, which should be self-managed and self-restrained by interest groups related to the industry. However, in actual operation,China Football Association is more semi-official and its officials have administrative rank, which makes the Football Association more administrative, and the Football Association Congress and Executive Committee exist in name only.

　　The article combs that the laws and regulations that China Football Association relies on mainly include the Constitution of China Football Association, General Principles of Civil Law, Sports Law, fifa statutes and the Constitution of AFC. However, the relevant laws and regulations mostly stipulate the principles of the Football Association, and the articles of association of the China Football Association are a mere formality, relying more on the "red-headed documents" of the superiors in practice, lacking flexibility and flexibility in decision-making. At the same time, there is also a lack of supervision over the decision-making and implementation of the Football Association. In addition, the articles of association of the Football Association stipulate that legal disputes related to the Football Association shall not be submitted to the court, but only to the Arbitration Commission. The Arbitration Commission is a special committee within the Football Association, and its own impartiality is difficult to convince the public, and the interests of football clubs and players cannot be reasonably protected. Therefore, it is urgent to establish an arbitration commission independent of the Football Association and attended by football-related professionals.

　　In this regard, Feng Yaowen made three suggestions:

　　First, fully attract football-related stakeholders to participate in decision-making, implementation and supervision. As a football association interwoven by various stakeholders, its reform must emphasize the participation of the clients. First, it should overcome its single administrative nature, cancel the football management center, cancel the staffing, and fully absorb government officials, professional managers of the football association, experts and scholars, football players, football club members, local football associations and other relevant stakeholders to participate in the decision-making, implementation and supervision of the football association, so as to realize the socialization, autonomy, marketization and transparency of the football association.

　　Second, improve relevant governance laws and regulations. In the process of the reform of the management system of the Football Association, it is necessary to improve the relevant laws and regulations, accurately position the functions of the Football Association, and make the management activities of the Football Association have laws to follow in decision-making, execution and supervision procedures, so as to provide perfect legal protection for the legalization and modernization of the Football Association’s governance.

　　Third, establish an independent football arbitration institution. While improving the internal management system of the Football Association, it is necessary to establish an arbitration institution independent of the Football Association, which is composed of relevant legal persons, football professionals and relevant experts, and handles football-related disputes independently according to law, thus contributing to a more just and reasonable judgment of football disputes.

　　Chen Shuyang, member of Wenwei General Branch of Suining Municipal Committee of the Democratic National Construction Association and director of the Youth League Committee of Suining Municipal Committee of the Democratic National Construction Association, also reflected that at present, the Super League is operated by Super League Co., Ltd., ostensibly an independent company, but in essence it belongs to the Football Association, ostensibly operating the whole league, which is essentially limited to project investment, resulting in the league being seriously affected by administrative instructions and losing the prerequisites of "professionalism" and "marketization".

　　In addition, affected by various factors, the Super League is tournament-based, and all competitions are held in the same year, which is inconsistent with the international mainstream league home and away system and the New Year’s Eve system. In addition, the AFC Champions League will also adopt the New Year’s Eve system next year, and the overall structure will make each team physically and mentally exhausted. At the same time, because of the tournament-based league, the team will lose the support of fans and let football break away from the development foundation, which is even more unfavorable to the development of football in China.

　　Chen Shuyang suggested strengthening the confidence of real reform,Intensify the investigation and punishment of anti-corruption in football field, and make every effort to reduce the influence of "off-site factors" on the development of football leagues; "Separation of management and operation" will allow Super League companies to operate independently, establish a perfect club access and competition mechanism, reduce the interference of administrative orders, and prevent football leagues from becoming "performance projects"; Continue to encourage and stimulate the development of youth training of professional clubs and players to study abroad, improve the overall level of football leagues, enhance the football image of China and enhance the commercial value of the Super League; Adjust the league structure, cancel the tournament system that lasted for two years, and implement the New Year’s system in line with the AFC. Implementing the home and away mode will give the team its own growth soil, stimulate the internal motivation of China’s football market and create a better football atmosphere.

Mobile e-sports+casual games, China players pay more attention to the social attributes of e-sports？

　　In July, Gamma Data released the "2019 China Game Industry Semi-annual Report" — — In the first half of the year, the growth rate of China Mobile’s e-sports revenue was far ahead of that of client-side e-sports games, accounting for more than 60%.

　　Earlier, the Leisure Game Market Opportunity Research Report of 2018-2019, also from gamma data, pointed out that mobile leisure game users accounted for 66.4% of the total mobile game users in the past year, but leisure games only accounted for 6.6% of the mobile game market & hellip; …

　　Thanks to the demographic dividend of China and the rapid development of mobile Internet, mobile e-sports has gradually become the main force in the field of e-sports, but mobile leisure games are still a low-lying area with huge room for growth, which seems to mean that "mobile e-sports+leisure" will become an opportunity in the development tide of e-sports and games in China.

　　In the e-sports market, female users surged.

　　In the 2019 Tatan Elite Challenge, which just ended in Qingdao, 12 teams fought for two days, attracting thousands of live audiences and over one million online audiences. It seems that the e-sports event created by a light casual game also has strong box office and market appeal.

　　In fact, the Tatan Cup has been born for four years, and the popularity of "Ball-Ball Battle" is behind it.

　　As a casual game produced by Giant Network, official data show that there are more than 500 million users, 10 million daily activities and 150 million monthly activities, and the gender ratio of players is close to 4 to 6 (35% women and 65% men); In terms of age, 40.08% of the players aged 18 to 24, and 33.07% of the users aged 13 to 17 & hellip; …

　　The rise of "Ball Fight" has indeed caught up with the fast lane of China mobile e-sports development — — It was launched in mid-2015, which is earlier than many popular mobile games, but the precise positioning is probably more worthy of attention.

　　In the e-sports game market, especially on the mobile side, the scale of female users has surged.

　　Public data shows that from 2013 to 2018, the number of female players has increased from less than 80 million to 290 million.In the past, there were high barriers to heavy games, which made light games that focused on "leisure" just needed by the market. Its "popularization", such as relatively simple rules and operation, was not only more suitable for covering young people of all ages, but also met the needs of the rapidly growing group of female players.

　　In fact, not only female players, but also professional players in Tatan Classic, which is a difficult scene to see in other e-sports events.

　　Leisure+animation, the future industrial direction

　　Of course, there is still a long way to go from a popular game to a traditional e-sports event.

　　On the one hand, it benefits from the high stickiness of mobile e-sports users. According to the survey, the proportion of mobile e-sports users playing games every day is as high as 43.1%, and the proportion of playing games every week is also 25.3%, among which the proportion who are willing to watch events online is as high as 67.2%.

　　In addition, industry insiders also analyzed that while the competition of heavy game e-sports is intensifying, leisure e-sports built around light games is expected to become a "single product" in the market. Since 2016, Giant Network has successively launched a series of subdivided events such as BPL Professional League, Tatan Cup Elite Challenge, CEST Campus Challenge and BUC City Challenge, and deeply cultivated leisure e-sports.

　　It is worth mentioning that while maintaining the attributes of the game, leisure e-sports emphasizes the social functions in e-sports games.

　　According to statistics, "Ball Battle" creates a community online through team battles, seasons, leaderboards and other settings. On average, each player has 15+ friends, and the platform generates more than 12 million private messages every day, with a cumulative upload of more than 100 million selfies.

　　In terms of offline events, the Tatan Cup is closer to the carnival, with diverse scenes such as band performances, players meeting, audience interaction with the event presented together.

　　With the increasing social needs of young people, mobile e-sports has become a social product to some extent. According to the 2018 China Leisure Mobile Game Industry Report released by iResearch, 82% of leisure mobile game users said that they need to meet social needs in the game.

　　Producer Wu Meng has also said that social attributes will help game products to extend their life cycle. In fact, for leisure e-sports with weak antagonism, socialization is not only empowerment, but also its lifeline.

　　At present, giant network’s e-sports are actively seeking cross-border and circle-breaking. The previously launched "Journey" series has joined hands with the classic animation "Huluwa" to implant Huluwa elements in e-sports games. At present, the serial comics "Xingyun Brigade" and the virtual idol "Tatan" related to "Ball Fight" are also officially launched … …

　　Judging from the industry and market forecast, leisure, animation and massively multiplayer online e-sports and games still have considerable potential in the future.

　　The Paper reporter Chen Jun

College students hiking privately on Yulong Snow Mountain during the National Day holiday were trapped by the police overnight.

College students hiking privately on Yulong Snow Mountain during the National Day holiday were trapped by the police overnight.

　　Zhongxin. com Lijiang, October 6 (Ye Liquan) The reporter learned from the Public Security Bureau of Yulong County, Lijiang City, Yunnan Province on the 6 th that Huang Modong, a sophomore in Guangxi, copied the Internet Raiders and tried to climb the top of Yulong Snow Mountain on the evening of the 4 th. The cliff trapped at an altitude of 3,639 meters was successfully rescued by the police after 24 hours of emergency rescue.

　　According to Huang Modong, after he arrived in Yuhu Village, Lijiang City on the morning of the 4th, he began to climb the Yulong Snow Mountain privately, marching step by step to the virgin forest and dangerous peaks. During this period, he was determined to climb to the top in the face of the infinite charming scenery of Yulong Snow Mountain. "Before leaving, I learned about the relevant raiders through the Internet, carrying eight-treasure porridge, red bull drink, mineral water and a small piece of chocolate, as well as a thin down jacket, charging treasure and mobile phone, which has been fully prepared."

　　On the evening of the 4th, when he reached the cliff above the quicksand slope of Yulong Snow Mountain, it began to rain lightly in the sky, and the rapidly coming mountain fog surrounded him. In the face of the dark night, Huang Moudong, who was in danger, called for help.

　　"On the left is a cliff. Under the guidance of the police, I curled up in the same place and didn’t dare to move." Huang Modong said, "In order to alleviate my physical discomfort and inner anxiety, I listen to songs on my mobile phone and constantly imagine the beautiful things in my memory."

　　After receiving the alarm from Huang Moudong, the local party committee and government, the police station and the Lijiang Blue Sky Rescue Team quickly launched the rescue mechanism and put into intensive rescue preparations. According to professional data analysis, Huang Moudong was trapped at the cliff below Shangyi Peak in Yulong Snow Mountain, with a height of 3639.2 meters.

　　At 21 o’clock on the evening of the 4th, 15 rescue forces, consisting of Yulong Public Security Bureau, local Party committees and governments, and village committees, carried supplies and quickly put into rescue work. At night, the temperature plummeted below zero degrees Celsius, and it rained intermittently on Yulong Snow Mountain. The whole mountain was surrounded by a large fog and it was opaque. In order to ensure that Huang Moudong got out of trouble safely, the rescue team did not dare to relax, and raced against time on the dangerous rescue road overnight.

　　After a 24-hour emergency search and rescue, Huang Modong was successfully rescued. Except for the loss of temperature and the decline of physiological function caused by starvation and freezing at high altitude, Huang Modong’s vital signs were stable.

Asian Triathlon Cup in 2023： Chinese athletes won the women’s championship.

　　On May 20th, 2023 Asian Triathlon Cup was held in Qinhu National Wetland Park in Jiangyan, Taizhou, Jiangsu. This triathlon Asian Cup is the integral competition of the 2024 Paris Olympic Games. According to the event setting, the schedule of the competition is 1.5 kilometers for swimming, 40 kilometers for cycling and 10 kilometers for running.

　　At 9 o’clock on May 20th, the starting flute sounded. In the men’s competition, Junping Tanya of Japan was the first to cross the finish line in 1 hour, 44 minutes and 47 seconds, while China finished fourth to sixth.

　　Later, the women’s triathlon Asian Cup competition was held. After fierce competition in swimming, cycling and running, Huang Anqi from Hebei, China won the championship in 1 hour, 59 minutes and 07 seconds, and Lu Meiyi from Liaoning won the third place. They are all members of the China national team.

　　After the Asian Triathlon Cup, the National Triathlon Champions Cup Series and Taizhou Triathlon Open will be held in Qinhu Lake, Jiangyan, Taizhou, respectively. More than 500 athletes from 12 provincial and municipal teams and individual teams will participate in these two events.

　　(Reporter Wu Rui from the General Desk)

Is it normal for the audience to watch the drama at double speed？ Is the audience too busy or the drama too watery？

Story of Yanxi Palace, with 70 episodes, can be watched by the audience in only one and a half days through "multiple play".

For the popular drama "Ruyi’s Royal Love in the Palace", the video website provides a way to watch only one actor to save the audience time.

　　Our reporter Xu Yuzhe

　　"How tight is the time for contemporary young people? You have to drive twice as fast to watch a drama. " Recently, an ordinary netizen, a seemingly casual Weibo, has won thousands of praises and comments. Indeed, "double-speed broadcasting" has now become the norm for many young audiences to catch up with domestic dramas. The so-called "double-speed playback" is a newly added function of video websites in recent years. Users can use playback software to speed up or slow down the video playback rate, generally ranging from 0.5 times to 2.0 times. In the case of "double speed", you can finish 70 episodes of the popular drama "Story of Yanxi Palace" in one and a half days.

　　According to the data of "China TV Drama Industry Report in 2018" published in April this year, in 2017, the total number of TV dramas was more than 465, and the average number of single episodes reached 39.8. Since 2011, 300 to 400 TV dramas have been broadcast every year. In the fragmentation time, it really takes a lot of time to watch so many dramas. In the social life of young people, "explosive" TV series is an important talk. In order to keep up with the rhythm of friends, many people will choose to play the brush drama at double speed during the break.

　　For many viewers who don’t want to miss a frame, it is very important to choose the double-speed playback that suits them. The experience of Galen, the audience, is that the speed of 2 times is indeed a little fast, and the speed of 1.5 times is just right. "The plot can basically be clearly presented, and the speech speed of the actors’ lines is normal." After changing the double speed, it will also make the series have the entertainment effect of "ghost animals". On bilibili, a barrage video website where many young people gather, videos of "1.5 times speed play zone" and "playing with 2 times speed is better" are often provided.

　　When it comes to double-speed playback, the attitude of many viewers is "doing it as a last resort." What annoys the audience is that some domestic dramas are often filled with a lot of flashbacks and useless dialogues in order to lengthen the number of episodes and make up the plot. "Remembrance killing" was originally a means to promote the progress of the plot, but half of an episode is remembering, and even the patient audience will choose to play it at double speed. In some love idol dramas, in order to show the emotional development of men and women, there will be a large number of slow-motion shots.

　　The sloppy script creation of some domestic dramas is staggering. According to industry insiders, it usually takes about half a year to compare 12 episodes of American TV dramas, and 50 episodes and 60 collective scripts of some big IP dramas in China can be completed in 5 months. Under the influence of the idea of "quick script" and quick success, it is normal for the audience to quickly brush through the "brainless plot" by playing at double speed.

　　On the other hand, domestic TV stations purchase TV dramas mostly by the number of episodes. For the sake of commercial interests, many TV dramas are seriously flooded. There is a long-standing "stubborn disease" that domestic dramas are prone to 60 or 70 episodes. There are basically more than 60 episodes of Chuqiao Biography, 76 episodes of Empresses in the Palace, and the fantasy of ancient costumes. Urban modern dramas also start with the lowest 40 episodes … … At this year’s annual meeting of Shanghai TV series production and broadcasting, Wang Leiqing, director of Dragon TV, spoke directly: "There are too many ‘ The dragon’s head is rotten and the snake’s waist is weak ’ It seems that a costume drama can’t be called a big drama without seventy or eighty episodes. Is there water injection in the middle? Everyone is very controversial about the long-episode TV series. The audience needs less than 50 episodes of dry dramas without water, and the market needs about 30 episodes of fast-paced innovative dramas! "

　　Domestic dramas choose water injection, so the audience chooses "wringing out". Ironically, in addition to double-speed playback, video websites have also launched other "wringing" services. For example, "just watch TA": this function assembles the scenes of several leading actors in each episode into fragments, and users can choose to watch only the parts related to an actor, which is suitable for fans. Another example is "listening to the drama": this function makes the video audio, so that users can understand the content through sound when it is inconvenient to watch, which is suitable for commuting. There is also a "key plot reminder": this function displays the highlights of each episode in the form of key points in the progress bar, and users can see the general plot by placing the mouse on the key points, so as to decide whether to stay or jump.

　　How to make more viewers stop playing at double speed is a test of the quality of film and television works. When double-speed broadcasting is becoming the choice of more and more viewers, the practitioners in the TV drama industry need to reflect deeply. In the view of critic Dai Xianren, only fine products can win the market and rich returns, and the TV drama industry can enter a virtuous circle of survival of the fittest. He also bluntly said that when the TV series really works slowly, the story is wonderful and the performance is exquisite, and the double-speed playback can’t convey the high-quality content well, the audience will play these excellent works at the original speed or even taste them repeatedly.

Regarding the epidemic, Zhong Nanshan has 12 latest judgments.

　　At present, the situation of epidemic prevention and control in China continues to improve, and foreign epidemics spread rapidly. "External defense input and internal defense rebound" has become the focus of epidemic prevention and control in China. Can I take off my mask now? How contagious are asymptomatic infected people and relapsing patients? Will pets spread viruses? Recently, Zhong Nanshan, an academician of China Academy of Engineering, responded to the hot issues of epidemic prevention and control.

　　It’s not time to take off the mask yet.

　　Zhong Nanshan:At present, the situation at home and abroad is very different. China has entered the second stage of the epidemic because of its decisive measures, while other major countries are still in the first stage of the outbreak and are still climbing up. This means that the probability of human-to-human transmission is very high, and the number of confirmed cases increases very quickly.Wearing a mask is still an important means of self-protection, but it is not necessary to wear it in areas where the epidemic situation is not serious, places with few people or open spaces.

　　Wuhan has passed the customs, but there is still the next pass.

　　Zhong Nanshan:After the outbreak, the central government took decisive measures to control Wuhan’s urban traffic, and it was very successful to take measures to prevent and treat it in other places. In the history of epidemic prevention and control, this is also a feat. However, there are still two tests: one is how to prevent and control while returning to work, and the other is the "external defense input" barrier.At present, foreign epidemic situation is still at the peak, and some coastal cities in China, which have close communication with foreign countries, are easily "involved", and then some epidemic situations occur.It can be said that the next "pass" of Wuhan is also the "pass" of the whole country, and it needs to pass through various prevention and control measures.

　　3. It is very unlikely that foreign imports will cause a second outbreak in China.

　　Zhong Nanshan:There are actually two questions about whether the overseas epidemic will cause a second outbreak of the domestic epidemic: first, whether the imported cases have spread, and second, whether they will break out in the process of spreading. The risk of transmission of imported cases definitely exists, especially cases with positive nucleic acid test or symptoms of infection, which are highly contagious and will cause virus transmission. At present, the mass prevention and control in China has been sinking into the community, and community residents have a strong sense of self-protection, such as wearing masks and keeping a distance from others. Once someone has symptoms such as fever, he can report or accept diagnosis quickly, and then isolate.On the whole, the risk of community transmission certainly exists, but the probability of the second wave of outbreaks in China is very small.

　　It is too early to talk about the "turning point" of the global epidemic.

　　Zhong Nanshan:Globally, the original "epicenter" of the epidemic was in Europe, especially Spain and Italy, and now it also includes Germany, France and Britain.The biggest problem at present is the United States. In the past week, the number of confirmed cases in the United States has increased at a rate of 10,000 to 20,000 per day. It is too early to predict when the global epidemic will have an "inflection point".It can be said that whether there can be an "inflection point" mainly depends on whether governments can intervene strongly. There are many unpredictable factors in other countries. According to the current situation, I am afraid it will take another two weeks.

　　5. The proportion of asymptomatic infected people in China will not be large.

　　Zhong Nanshan:Asymptomatic infected people do not appear out of thin air, but usually appear in two groups: first, people who have not shown symptoms for the time being but may have been infected in areas with relatively serious epidemics; The other is the close contacts of the confirmed cases, and their proportion is relatively small. Asymptomatic infected people also have two concepts. One is that they have no symptoms at first, but then they will gradually develop into symptoms. Such patients are definitely contagious; The other is that during a long observation, there is no symptom all the time, but the nucleic acid test is positive. We are studying the infectivity of such patients.However, according to the characteristics of Covid-19, once symptoms appear, it is more contagious, so it is correct to isolate asymptomatic infected people for observation.

　　6. Most patients with relapse are not contagious.

　　Zhong Nanshan:Generally speaking, most patients with relapse are not contagious. Most of the so-called multiple positives are fragments of nucleic acid, not the virus itself.We need to pay attention to two situations. The first is whether the patient has a relapse. If the patient produces strong antibodies, he will not be infected again. As for whether patients with relapsing yang will be transmitted to others, it needs specific analysis. Generally speaking, nucleic acid fragments are not contagious. Some scholars have cultivated throat swabs and secretions of patients with relapsing yang, but they have not cultivated viruses. The second situation is that patients have many basic diseases, but their symptoms have improved and they have not fully recovered. These patients cannot rule out infectivity.

　　7. There is not enough evidence of "influenza" in COVID-19.

　　Zhong Nanshan:At present, there is not enough evidence of COVID-19’s "influenza".Unless there is such a rule in virus transmission: its infectivity is still strong, but the mortality rate is getting lower and lower. In this case, it is possible to exist for a long time. We now need to make long-term observation and master sufficient data and cases before we can draw such a view. Under the present circumstances, I don’t think this prediction will come true.

　　8. It is too early to draw conclusions about animal-to-animal transmission.

　　Zhong Nanshan:It remains to be seen whether some animals such as dogs, cats and tigers are positive for nucleic acid detection, which is caused by pollution or infection. Some animals originally carry some viruses, which may not be symptomatic or contagious.It is too early to conclude that Covid-19 in these animals can infect both humans and animals, and both can cause diseases.

　　9. Some effective drugs have been found, but there is no specific drug yet.

　　Zhong Nanshan:Some drugs we are testing now (such as chloroquine phosphate) are definitely effective. We are summarizing them and will announce them soon. There are also some Chinese medicines (such as Lianhua Qingwen), which we have not only done in vitro experiments, but also found in P3 laboratory (the third-level laboratory of biosafety protection) that their antiviral effect is not strong, but their anti-inflammatory performance is outstanding, and the relevant experimental results will be published soon. In addition, there is Xuebijing, a traditional Chinese medicine. Its main components include safflower, salvia miltiorrhiza, radix paeoniae rubra, etc. It is used to promote blood circulation and remove blood stasis, but it is also effective in the treatment of severe patients. We are summarizing the situation of these drugs.

　　10. The vaccine will not be on the market soon, and the vaccination depends on the situation.

　　Zhong Nanshan:Vaccine is very important to really end the epidemic. Now all countries are developing it at the fastest speed, but I don’t think it can be made in three or four months. In addition, according to the experience of fighting SARS, removing the intermediate host can also block the spread of the epidemic. At present, we are not clear about the transmission chain in Covid-19, and it is also important to cut it off after it is clear.Put all your hopes on the vaccine, and all other methods are negative. Moreover, after the vaccine comes out, it is impossible to be perfect at once. The susceptible population can be vaccinated, but it is not necessary for everyone to be vaccinated.

　　11. Group immunization is the most negative practice.

　　Zhong Nanshan:The most negative way to deal with the epidemic is the so-called "group immunity", which was the idea more than 100 years ago.At that time, human beings had no choice but to let the virus infect them, and those who survived the infection naturally got antibodies. I don’t agree to deal with Covid-19 in this way again. In the past 100 years, mankind has made great progress, and there are many ways to prevent it, so there is no need to use natural immunity or group immunity.

　　12. The most worth sharing experience of the "epidemic" in China War is execution.

　　Zhong Nanshan:China War "epidemic" mainly took two measures: first, blocked the outbreak area and blocked the spread; The second is grassroots group defense and group governance. Now there are two core points of prevention and control: one is to keep a distance, and the other is to wear a mask.

　　So,China’s most shareable experience is execution.. The medical level and technical strength of many countries are much higher than that of our country. The reason why we were caught off guard in the face of the epidemic was because we were not prepared mentally and did not take decisive measures, which led to the infection of many front-line medical personnel. Once this line of defense collapses, it is easy to get out of control.

　　(People’s Daily client)

I would say autumn day is much better than spring morn

Autumn is the unfinished summer, the winter without snow, the dead leaves of phoenix tree, the occasional rain, and the Luan tree described by Shi Tiesheng. The ancients all said that "autumn is sad and lonely since ancient times", but I agree with "I say autumn is better than spring". Camus said that "autumn is the second spring, at this time, every leaf is a flower", and Zhang Xiuya said in Autumn Essays that "autumn is a beautiful myth, full of imagination and more colorful".
Qiu, how to describe it? Spring is full of vitality for the recovery of all things, summer is full of pink and willow green, and winter is covered with snow. And autumn, what it has, is just the sadness of "I have come three thousand miles away. Sad now with autumn" and the depression of "the old road is thin and the west wind is thin". But it is this sadness and depression that makes people fall in love with it unconsciously, and express their feelings and sentiments from its sadness and depression.
The lingering autumn rain has caused literati and poets to sigh in the rain, causing long-lasting worries. Autumn is Liu Yong’s "cold and mournful, late for the pavilion, and the shower begins to rest", Du Mu’s "silver candle Qiu Guang cold painting screen, light Luo small fan flapping fireflies" and Cao Pi’s "the autumn wind is bleak and the weather is cool, and the vegetation is shaken and exposed as frost".
Autumn scenery is deep, unlike the vitality of spring, but autumn scenery is more deep and restrained. In autumn, in the fields, golden rice ripens; Orchard, fruitful, is the fruit of hard work of fruit farmers; In the forest, the autumn leaves are fluttering, like a thin cover on the path, and they rustle when stepped on; By the road, the Luan tree written by Shi Tiesheng blooms, which is a wonderful, shocking and brilliant life. Autumn scenery is Li Bai’s "old phoenix tree with autumn colors" and Du Fu’s "sit on mulberry wine and branch chrysanthemums".
Autumn is sad, unlike summer’s warm feelings. Autumn is a day of parting, full of feelings of parting. Sadness in autumn is "I don’t know whose home Qiu Si belongs to", "the autumn wildgeese have a long wind for escort", "Seeing the autumn wind in Luoyang City, I am eager for a writer’s book", "and the autumn wind is blowing my heart, for ever and ever toward the Jade Pass", and "Whoever sends a brocade book in the cloud, when the geese return, the moon is full of the West Building". Autumn is synonymous with sadness and a prelude to reunion. People always think about the sadness brought by parting, but they never think about cherishing it when they meet again. Don’t grieve for autumn any more. We should look forward to it. We look forward to the winter after autumn, when it is "a thousand miles frozen and Wan Li snows", the spring when the grass grows and the orioles fly in February, and the summer when the lotus flowers reflect the sun.
In autumn, riding with the breeze is casual and brilliant. You can feel the time flowing under the ginkgo tree, watch the golden sunset in on the boulevard, and the crickets brush in the distance. At this time, you can still reminisce about the summer that has not gone far, and you can also fantasize about the coming winter.
Autumn wind opens the door of autumn with residual heat, blows yellow leaves, blows off leaves, and plays the role of life.
One o’clock really can’t sleep.
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Cultivated in spring, melon farmers in Zhangqiu, Jinan are busy raising seedlings

Qilu. com Lightning News February 27 th The spring is chilly and everything is reviving. In the melon shed of the melon boutique garden in Gaoguanzhai Street, Zhangqiu District, Jinan City, the seedlings are covered with golden flowers, and the small melons are struggling to grow, as if they have smelled the sweet smell of harvest.
Walking into the sunlight seedling greenhouse of Shandong Dongfang Jiaozi Seedling Co., Ltd., warm air came to my face, and green pumpkin seedlings and watermelon seedlings grew gratifying. Workers were seizing the opportunity to graft watermelon seedlings, and the shed showed a busy scene.
"20 million melon seedlings in the first phase have all been sold, and melon farmers have already transplanted them years ago. It is expected that the first melons will be available in late March. At present, 40% of Hami melon seedlings have been sold. Now the workers in the nursery are busy grafting watermelon seedlings, which are mainly sold to local and nearby farmers in Inner Mongolia, Henan and Zhangqiu District, all of which are sold by order. " Zhang Linqiao, general manager of Shandong Dongfang Jiaozi Seedling Co., Ltd. introduced.
Gaoguanzhai Street is a national ecological township. The water source of the Yellow River, sandy loam and suitable north temperate climate have made the unique quality of melons, and won the reputation of "the first town of selenium-enriched melons in Shandong" for Gaoguanzhai. As the gold medal of the 21st and 22nd China Green Food Exposition, "Gaoguanzhai Melon" is well-known in the world.
Lightning journalist Angel reports.
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Baiqueling won the ＂Nobel Prize＂ gold medal for scientific research and innovation in the beauty industry.

The national brand Baiqueling won the only gold medal for scientific research and innovation in the audience!

　　On the evening of September 21, local time,The 30th IFSCC Industry Science and Technology Alliance Summit Forum hosted by the International Federation of Cosmetic Chemists (IFSCC) and hosted by the German Association of Cosmetic Chemists (SCC) was held in Munich. The national brand Baiqueling won the only gold medal for scientific research and innovation in the audience! Become the first beauty brand in China to win this award! It is also the first time to present the quality of your shoulder-to-shoulder world on the international stage!

　　IFSCC is an international cooperative organization of cosmetic technology and science. Founded in Paris in 1956, it originally had only eight member countries. Now there are 45 member countries with more than 14,000 individual members. The growth of ifscc benefits from the expansion of cosmetics industry, especially in emerging regions such as Eastern Europe, Asia, Africa and Latin America. IFSCC welcomes members from all over the world.

　　At the same time,IFSCC is a high-standard international academic conference organization in the international beauty industry. It is also the most authoritative and largest scientific and technological organization in the cosmetics industry in the world.The IFSCC Award is to encourage and recognize scientific research that has made outstanding contributions in cosmetics and related fields. A total of 7,500 Swiss francs were distributed to the best authors who submitted papers at the IFSCC Conference. Including IFSCC Award, Basic Research Award, Honorary Submission Award for Basic Research, Poster Paper Award, IFSCC Seminar Award, Maison G de Navarre Young Scientist Award and Lester Conrad Education Award.

　　What are the highlights of this conference?

The 30th IFSCC Industry Science and Technology Alliance Summit Forum

　　At this conference, the most important link is the display of academic achievements.More than 700 scientific papers were submitted to the conference in the global cosmetics industry, and only 60 of the most valuable scientific papers were selected.Among them, brands such as Chanel, L ‘Oré al, LVMH, Shiseido, Polaroid and Paiqueling, as well as international cosmetic raw materials companies such as BASF and Chihuaton gave speeches.

　　Baique Ling delivered two speech papers and three poster papers at this conference.The first lecture paper is "Specific Protection of Innovative Sunscreen for IV-V Skin (Asian Skin)", which aims at the latest scientific and technological discovery in the world and the solution of full-spectrum sunscreen prescription of oriental herbs-Baique Ling publishing & clinical testing cooperation of Berlin University. The second speech paper, The Integration of East and West in Cosmetics, confirmed that an anti-aging cream containing Chinese herbal medicine ingredients was proved to have the effect of enhancing neurocosmetology-a joint study by Baique Ling and the University of Tours, France was published.

　　It is these two papers with full weight that Baique Ling was able to compete in many international brands and finally won the only gold medal in scientific research and innovation, and also let many top international beauty experts see the quality of Baique Ling’s shoulder-to-shoulder world.

　　Baique Ling won the grand prize thanks to innovation.

　　Baiqueling has been committed to brand innovation. From the "Herbal Energy Exploration Project" in 2006 to the "Five Elements of Energy" in 2009, Baiqueling put product quality and scientific research technology in the first step as early as more than ten years ago when it started the road of reshaping the brand. It is its idea of pursuing innovation that has attracted the attention of IFSCC.

　　In 2017, Juergen Lademann, the global president of IFSCC and a professor at the University of Berlin, personally awarded Baique Ling a gold medal membership seat. The gold medal membership also means that Baique Ling is on a par with international beauty brands, which is the first national makeup brand in China to become a "gold medal member" of the association! This time, Baiqueling was pleased to mention the only gold medal for scientific research and innovation in the audience, which further affirmed Baiqueling’s brand innovation strategy. At the same time, it also proves that China beauty brand is no longer a passer-by in the international beauty industry, but an important participant, maker and disseminator of scientific research achievements.

　　From made in China to made in China, Baique Ling leads domestic products to the world.

　　IFSCC represents the highest scientific research level in the international beauty industry. Being a member of IFSCC is comparable to "getting a seat in the United Nations", and Baiqueling’s winning the only gold medal for scientific research and innovation means the authoritative affirmation and certification of the international beauty industry.

　　For Baique Ling, this is the first award and recognition gained by the brand in the international organization IFSCC. For all domestic brands, this is a big step for China skin care brands on the world stage. It can be said that it has broken the passive situation of "made in china" in China and opened a new era of "create in china" in China!

　　Baiqueling mentioned in her acceptance speech that she was happy for many colleagues in China. It is true that, as the leader of national brands, Baiqueling is more looking forward to seeing the scene of "a hundred schools of thought contend" in China local cosmetics market than "outshining others". In the future, Baique Ling will continue to uphold technological innovation and take innovation as the driving force to lead more China brands to the world.