Xinhua News Agency, Beijing, August 16-Recently, the general offices of the General Office of the Central Committee of the CPC and the State Council issued the "14th Five-Year Plan" for cultural development, and issued a notice requesting all localities and departments to conscientiously implement it in light of the actual situation.
The main contents of the 14th Five-Year Plan for Cultural Development are as follows.
Culture is the soul of a country and a nation, and it is also the soul of national governance. Without the prosperity and development of socialist culture, there will be no socialist modernization. In order to further promote the prosperity of socialist culture at a new historical starting point and build a strong socialist culture, this plan is formulated in accordance with the 14th Five-Year Plan for National Economic and Social Development of People’s Republic of China (PRC) and the Outline of Long-term Goals in 2035.
I. Planning background
During the "Thirteenth Five-Year Plan" period, under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, the tasks defined in the Outline of the National Cultural Development and Reform Plan during the "Thirteenth Five-Year Plan" were successfully completed, new key projects and innovative measures were solidly promoted according to the needs of the situation, and China’s cultural construction made historic achievements and changes in radical reform and innovation, which provided strong positive energy for upholding and developing Socialism with Chinese characteristics in the new era and creating a new situation in the cause of the party and the state. The Party’s leadership in propaganda, ideological and cultural work has been comprehensively strengthened, which has condensed the majestic power of building a well-off society in an all-round way and realizing the great rejuvenation of the Chinese nation. The Party’s theoretical innovation has been promoted in an all-round way, and Socialism with Chinese characteristics Thought, the supreme leader in the new era, has profoundly changed China and influenced the world. Socialist core values and Chinese excellent traditional culture have been widely promoted, mainstream public opinion has been consolidated and expanded, cyberspace has become increasingly clear, and the mental outlook of people of all ethnic groups across the country has become more energetic. Literary and artistic creation continued to prosper, the level of public cultural services continued to improve, cultural undertakings and cultural industries flourished, and people’s sense of participation, acquisition and happiness improved significantly. The image of a responsible big country with peaceful development has been further highlighted, the national cultural soft power and the influence of Chinese culture have been greatly enhanced, and the new development of Chinese civilization has contributed to the progress of human civilization. We are more confident in culture than at any time in history, more confident and capable of creating new glory of Chinese culture.
The "Fourteenth Five-Year Plan" period is the first five years for China to start a new journey of building a socialist modern country in an all-round way on the basis of building a well-off society in an all-round way, and it is also a crucial period for promoting the construction of a socialist cultural power and creating a Chinese culture that shines in the world in a glorious era. In the new stage of development, culture is an important content to promote the overall layout of "five in one" and the strategic layout of "four comprehensive" in a coordinated way. We must put cultural construction in a prominent position in the overall work and more consciously use culture to lead the fashion, educate the people, serve the society and promote development. To implement the new development concept, build a new development pattern and promote high-quality development, culture is an important fulcrum. We must further develop and expand the cultural industry, strengthen cultural empowerment, and give full play to the role of culture in activating development momentum, improving development quality and promoting the optimization and upgrading of economic structure. Culture is an important factor to adapt to the historical changes of the main social contradictions in our country, meet the people’s growing needs for a better life and promote their all-round development. We must deepen the reform of the cultural system, expand the supply of high-quality culture, and let the people enjoy a richer, richer and higher-quality spiritual and cultural life. To meet the new wave of scientific and technological revolution and promote the development of quality change, efficiency change and power change, culture is an important field. We must accelerate the deep integration of culture and science and technology, better build advanced socialist culture with advanced and applicable technologies, reshape the mode of cultural production and communication, and seize the commanding heights of cultural innovation and development.To realize the great rejuvenation of the Chinese nation and overcome various risks and challenges on the road ahead, culture is an important source of strength. We must hold high the ideological banner, strengthen value guidance, stimulate the spirit of struggle, build a common spiritual home for the Chinese nation, promote the casting of the soul by culture, and enhance the cohesion, centripetal force and creativity of the whole nation. Culture is an important soft power to cope with the interweaving influence of the unprecedented great changes in the world and the global pandemic of COVID-19 epidemic, and to resolve new contradictions, meet new challenges and form new advantages in the complicated international environment. We must strengthen our strategic strength and tell the story of China well, so as to provide lasting and profound spiritual motivation for building a community of human destiny. To take a good new road to catch up with exams, carry out great struggles, build great projects, advance great undertakings and realize great dreams, we should strengthen our cultural self-confidence, consciously shoulder new cultural missions, create culture in practice, achieve cultural progress in historical progress, and provide ideological guarantee, public opinion support, spiritual motivation and cultural conditions for building a socialist modern country in an all-round way.
Second, the overall requirements
(1) Guiding ideology. Hold high the great banner of Socialism with Chinese characteristics, adhere to the guidance of Marxism–Leninism, Mao Zedong Thought, Deng Xiaoping Theory, Theory of Three Represents, Scientific Outlook on Development and Socialism with Chinese characteristics Thought of the Supreme Leader in the New Era, comprehensively implement the important thought of General Secretary of the Supreme Leader on propaganda and ideological work, and persist in combining the basic principles of Marxism with the concrete reality of China and with the excellent traditional Chinese culture. Focusing on the overall layout and strategic layout of Socialism with Chinese characteristics’s cause in the new era, focusing on the mission of holding the banner, gathering people’s hearts, cultivating new people, rejuvenating culture and displaying image, taking socialist core values as the guide, promoting the high-quality development of culture as the theme, deepening the supply-side structural reform in the cultural field as the main line, and cultural reform and innovation as the fundamental driving force, To meet the people’s growing spiritual and cultural needs as the fundamental purpose, we should persist in striving for progress while maintaining integrity and innovation, strive to uphold and improve the system for the prosperity and development of advanced socialist culture, strive to consolidate the guiding position of Marxism in the ideological field, consolidate the common ideological foundation of the United struggle of the whole party and the people of the whole country, and strive to build a socialist ideology with strong cohesion and leadership, a socialist spiritual civilization with strong vitality and creativity, and a soft power of Chinese culture with strong appeal and influence, so as to continuously create new glories of Chinese culture and build a society.
(2) Working principles
— — Adhere to the overall leadership of the party. Adhere to and improve the system and mechanism of the development of the party’s leadership culture, implement the principles of the party’s management of propaganda, ideology and media, and implement the party’s leadership in all aspects of propaganda and ideological and cultural work to provide a fundamental guarantee for the high-quality development of culture.
— — Adhere to the people first. Taking the people as the center, respecting the people’s dominant position, safeguarding people’s cultural rights and interests, combining propaganda, education, guidance and service to the masses, encouraging people to participate in cultural innovation and creation, and participating in national cultural governance according to law, so as to achieve the unity of cultural development for the people, relying on the people and sharing the fruits with the people, and promoting the meeting of people’s cultural needs and enhancing people’s spiritual strength.
— — Adhere to the new development concept. Run the new development concept through the whole process and all fields of cultural development, optimize the ecology of cultural development, change the mode of cultural development, reconstruct the pattern of cultural development, and achieve higher quality, more efficient, fairer, more sustainable and safer development.
— — Insist on consolidating the foundation, cultivating the yuan and keeping the integrity and innovation. Adhere to the road of cultural development in Socialism with Chinese characteristics, adhere to the socialist core value system, unswervingly deepen the reform of the cultural system, promote cultural opening up in an orderly manner, enhance the driving force of cultural development, stimulate the vitality of cultural development, develop advanced socialist culture, inherit revolutionary culture, and inherit and carry forward China’s excellent traditional culture.
— — Insist on putting social benefits in the first place and unifying social benefits and economic benefits. Grasp the characteristics and laws of cultural construction under the condition of socialist market economy, correctly handle the relationship between the ideological attribute and industrial attribute of culture, social benefit and economic benefit, promote the better combination of effective market and promising government, and highlight and expand mainstream values, mainstream public opinion and mainstream culture.
— — Adhere to overall planning and comprehensive promotion. Firmly establish the concept of system, coordinate development and security, coordinate theory and public opinion, culture and civilization, internal propaganda and external propaganda, online and offline, coordinate domestic and international, business and industry, state-owned and private, position and market, promote system integration, coordination and efficiency, and realize the unity of quality, structure, scale, speed, benefit and security of cultural development.
(III) Objectives and tasks
— — The ideological consciousness and theoretical self-confidence of the whole party and society have been further enhanced. The supreme leader’s Socialism with Chinese characteristics Thought in the new era shines with more brilliant truth, the people are more active in spirit, and the spiritual motivation for China’s development and progress in the new era is more abundant.
— — The degree of social civilization has been improved, the socialist core values have been deeply rooted in the hearts of the people, the Chinese nation’s feelings for home and country have been deepened, the cohesion has been further enhanced, and the people’s ideological and moral quality, scientific and cultural quality and physical and mental health quality have been significantly improved.
— — Cultural undertakings and industries are more prosperous, public cultural service system, cultural industry system, all-media communication system and cultural heritage protection and inheritance system are more perfect, the vitality of cultural innovation and creation is significantly enhanced, culture and tourism are deeply integrated, urban and rural regional cultural development is more balanced and coordinated, and people’s spiritual and cultural life is increasingly enriched.
— — The influence of Chinese culture has been further enhanced, cultural exchanges and civilized dialogues between China and foreign countries have deepened, the image of China has become more credible, lovely and respectable, and the humanistic foundation for building a community of human destiny has become more solid.
— — Socialism with Chinese characteristics’s cultural system is more perfect, its cultural laws, regulations and policies are more perfect, and the efficiency of cultural governance is further improved.
Third, strengthen ideological and theoretical armed forces
Insist on arming the whole party, educating people, guiding practice and promoting work with Socialism with Chinese characteristics Thought of the Supreme Leader in the new era, deepen the research and construction of Marxist theory, promote the modernization of Marxism in China, and enhance Socialism with Chinese characteristics’s road confidence, theoretical confidence, institutional confidence and cultural confidence of the broad masses of party member cadres and people.
(1) Promote Marxism in contemporary China and Marxism in the 21st century to be deeply rooted in people’s hearts.
It is a long-term and important political task to study, publicize and implement the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, improve the normalization and long-term mechanism of continuous and in-depth study, and improve the working system of arming the whole party and educating the people with the Party’s innovative theory. Edit and publish a series of important works of the Supreme Leader’s General Secretary. Strengthen the overall and systematic research, rational interpretation and disciplinary construction of Socialism with Chinese characteristics Thought of the Supreme Leader in the new era, and strengthen the research, interpretation and publicity of the great original contribution to the realization of the new leap of Marxism in China. Continue to carry out publicity and education on Socialism with Chinese characteristics and the Chinese dream. We will improve the learning system at all levels, such as the theoretical learning center group of party committees (party groups), and organize non-voting and supervision and inspection. Continue to carry out large-scale rotation training in party member. Comprehensive use of all-media methods, popular language and artistic forms, combined with the vivid practice and historical achievements of the party’s governance of the country, to carry out all-round and multi-level publicity and popularization of objectification, differentiation and interaction theories. Innovate the contents and methods of ideological and political courses in colleges and universities, encourage famous cultural figures to give lectures on ideological and political courses, create excellent courses of ideological and political courses, and promote the innovative theory of the party into teaching materials, classrooms and students’ minds.
(2) Building philosophy and social sciences with China characteristics, China style and China style.
Socialism with Chinese characteristics Thought of the Supreme Leader in the New Era runs through all fields and disciplines of philosophy and social sciences, speeding up the construction of philosophy and social sciences with China characteristics, and promoting the construction and innovation of discipline system, academic system and discourse system. Strengthen top-level design and overall coordination, and formulate medium-and long-term development plans. Strengthen the construction of basic theories of disciplines and build a theoretical school with China characteristics. Deepen the study of Marxist political economy in contemporary China. Adhere to the problem orientation, around the strategic issues related to the overall development of the cause of the party and the state, launch a number of original and symbolic scientific research achievements that are rooted in China, focus on great practice, reflect the characteristics of the times, and promote the international dissemination of major academic achievements. Cultivate an academic platform that efficiently integrates domestic and foreign academic resources and leads the innovation and development of disciplines. Give full play to the demonstration and guiding role of the National Social Science Fund. Further promote the construction of a new type of think tank with China characteristics.
Fourth, strengthen ideological and moral construction in the new era and create mass spiritual civilization.
Adhere to the combination of ruling the country by law and ruling the country by virtue, thoroughly implement the Implementation Outline of Citizens’ Moral Construction in the New Era and the Implementation Outline of Patriotism Education in the New Era, promote the formation of ideas, mental outlook, civilized fashion and behavioral norms that meet the requirements of the new era, and cultivate new people of the era who are responsible for national rejuvenation.
(A) to further promote the construction of socialist core values
Continue to deepen the publicity and education of socialist core values, enhance cognitive identity, establish a clear orientation, and strengthen demonstration. Adhere to the integration of integration and implementation, and integrate the requirements of socialist core values into daily life and the rule of law. Promote the normalization and institutionalization of ideal and belief education, and lay a solid foundation for the ideals and beliefs of key groups such as cadres and teenagers in party member. Around the "July 1st", "August 1st", "Eleventh" and other major time nodes, relying on revolutionary historical memorial facilities, sites and patriotic education bases, we will strengthen patriotism, collectivism and socialist education and carry forward the great spirit formed by the struggle of the party and the people in various historical periods. Strengthen public service advertising. Make overall plans to carry out publicity and education on the theme of honesty education, thrift education and creating happiness through labor. Strengthen the publicity and education on the reunification of the motherland and national unity and progress, deepen the practical education of "one country, two systems", strengthen the national defense education of the whole people, and promote the construction of a peaceful China.
(B) to strengthen the moral construction of citizens
Inherit and carry forward Chinese traditional virtues, strengthen the construction of social morality, professional ethics, family virtues and personal morality, and strengthen the construction of family, family education and family style. Strengthen the study and propaganda of all kinds of advanced models during the period of revolution, construction and reform, respect and praise heroic models, and care for advanced typical figures. Improve the ideological and moral education system that combines family, school, government and society, and make moral education run through the whole process of school education. Give full play to the role of excellent cultural products in cultivating moral sentiments, improve social norms such as citizens’ conventions, village rules and regulations, student codes, and group articles of association, extensively carry out actions to carry forward the new trend of the times, and deepen the governance of outstanding problems in the moral field. Strengthen the ideological and moral construction in rural areas and innovate the long-term mechanism of "going to the countryside" in culture, science and technology.
(3) Strengthening and improving ideological and political work
Implement the Opinions of the Central Committee of the Communist Party of China and the State Council on Strengthening and Improving Ideological and Political Work in the New Era. Strengthen education on situation and policies and basic national conditions. Strengthen the ideological and political construction of universities, primary and secondary schools, create a group of ideological and political WeChat official account in colleges and universities, and improve the ideological and political education system for leading cadres, backbone of state-owned enterprises and advanced figures in the new era. Improve the social psychological service system, guidance mechanism and crisis intervention mechanism, and shape a self-esteem, self-confidence, rational peace and positive social mentality.
(D) Innovation and expansion of mass activities to create spiritual civilization
Taking the implementation of the civilization creation project as the starting point, we will promote the cultivation, practice and creation of civilization. Creatively carry out spiritual civilization creation activities such as civilized cities, civilized villages and towns, civilized units, civilized families, civilized campuses and advanced ideological and moral construction for minors, and expand the construction of civilized practice centers in the new era. Carry forward the scientific spirit, carry out the patriotic health campaign in depth, deepen the civilized table action and the "CD action", and advocate a civilized, healthy and green lifestyle. Improve the volunteer service system and extensively carry out volunteer service care actions. Strengthen the construction of network civilization.
V. Consolidate and expand mainstream public opinion
Adhere to the correct political direction, public opinion orientation and value orientation, adhere to the Marxist view of journalism, adhere to unity, stability, encouragement and positive publicity, sing the main theme, stimulate positive energy, develop and expand the mainstream media, and continuously enhance the communication, guidance, influence and credibility of news public opinion.
(A) to build a new pattern of mainstream public opinion
Strengthen the top-level design, pay attention to the overall layout, strengthen the overall promotion, and build a mainstream public opinion pattern with online and offline integration and internal publicity and external publicity linkage. Highlight the news propaganda of the Supreme Leader’s Socialism with Chinese characteristics Thought in the new era, and carefully organize theme propaganda, situation propaganda, achievement propaganda and typical propaganda to better strengthen confidence, gather people’s hearts, warm people’s hearts and build a common heart. Improve and innovate the forms of content expression, and create excellent news reports that the masses like. We will continue to promote the construction of online content and build a national news and information content aggregation publishing platform with extensive influence. Strengthen the evaluation of communication effect, and improve the news reading and evaluation system combining media self-evaluation, media mutual evaluation and key comments. Establish an operational mechanism that is project-led, team-operated, three-dimensional combat and daily work, and promote the synergy and efficiency of internal and external publicity.
(B) the construction of an all-media communication system
Accelerate the deep integration and development of media, effectively integrate various media resources and production factors, promote the integration and intercommunication in information content, technology application, platform terminals and management methods, and create a number of new mainstream media with strong influence and competitiveness. Coordinate the relationship between traditional media and emerging media, central media and local media, mainstream media and commercial platforms, popular media and professional media, and establish an all-media communication system based on content construction, supported by advanced technology and guaranteed by innovative management. Promote the structural reform of the supply side of content production, improve the output mechanism of high-quality content, and promote interactive, service-oriented and scene-based communication. Strengthen the leading role of the new generation of information technology, support the mainstream media to reshape the editing process, build platform terminals, optimize management methods, strengthen copyright protection, build a media resource database, enhance content productivity, and occupy the commanding heights of communication. Innovate the media format, communication mode and operation mode, strengthen user connection, give play to institutional advantages and market role, and enhance the competitiveness of mainstream media.
(3) Build and manage the online public opinion position.
Implementing the principle of the party’s management of the media into the field of new media, insisting that positive energy is the general requirement, managing it is the last word, and using it well is the real skill. Consolidate the main responsibility of the network platform, territorial management and the responsibility of the supervisor, and strengthen and improve the content supervision. Strengthen the classified management of network platforms, speed up the improvement of laws and regulations on data collection, use and management of platform enterprises, and focus on managing new network technologies and applications with great influence and a large number of users. Standardize the construction and operation of new media in government and other public service departments, and improve the quality of government information release. Improve Internet management laws and regulations, strengthen the management of news information editing and reprinting, and standardize the reprinting behavior of websites and the copyright order of online reprinting. Strengthen the ecological governance of network information content, and crack down on online rumors, harmful information, false news, online extortion, online water army, paid post deletion and other illegal acts.
Vi. Prospering cultural, literary and artistic creation and production
Adhere to the people-centered creative orientation, take the creation of excellent works as the central link, and launch more masterpieces worthy of the times, the people and the nation.
(A) improve the guidance and incentive mechanism
Improve the working mechanism of cultural creation, production and communication, advocate stressing taste, style and responsibility, and resist vulgarity and kitsch. We will ensure and encourage the vast number of cultural workers to go deep into the grassroots and the front line, and carry out creative practice activities with the theme of "going deep into life and taking root in the people". Give full play to the role of national funds and special funds in the cultural field, improve the evaluation system of cultural products, and deepen the reform of the national award system. Optimize the planning and demonstration mechanism of key topics, and strengthen the review of major themes. Strengthen the construction of professional ethics committees in the cultural field and establish a reporting system for industrial social responsibility. Deepen the comprehensive reform of the film and television industry. Deepen the comprehensive management of the entertainment field, and strengthen the standardized management of celebrity endorsements and illegal and immoral artists. Strengthen ideological and political guidance, adhere to equal emphasis on unity and training management, do a good job in new literary and art groups, and promote the construction of new literary and art organizations.
(2) Launch more masterpieces.
Improve the degree of organization, implement the quality improvement project of literary and artistic works, support contemporary literary and artistic creation, give play to the leading role of key topics and major projects, and promote literary and artistic creation from the "plateau" to the "peak". Strengthen the planning and guidance of literature, drama, film, television, music, dance, fine arts, photography, calligraphy, folk art, acrobatics, folk art and mass art. We will do a good job in the creation and production of major realistic themes, major revolutionary and historical themes, new era development themes, major national strategic themes, patriotic themes, youth themes and military themes, and launch more excellent masterpieces that eulogize the party, the motherland, the people, the new era and heroes. Establish a tracking and promotion mechanism for key creative projects and strengthen the quality management of the whole process. Grasp the original source, promote the creative focus and support resources to the front end and source, promote the transformation of good literary works into scripts, and create excellent original scripts. Formulate and implement the key topic selection plan for film, TV series and documentary creation, establish a rolling and sustainable creative production mechanism, and improve the original ability and industrialization level. Formulate and implement the planning of key topics of publications and long-term planning of ancient books, and do a good job in publishing major themes and key publications. Promote the prosperity and development of academic journals.
(3) Encourage and guide the creation and production of network culture.
Encourage cultural units and netizens to express their cultural creation according to law by relying on online platforms, launch more excellent online literature, variety, film and television, animation, music, sports, game products and digital publishing products and services, launch more high-quality short videos, online dramas, online documentaries and other online audio-visual programs, and develop a positive and healthy online culture. Implement the network boutique publishing and online music industry support plan. Strengthen the construction of various online cultural creation and production platforms, encourage multi-level development of online original works, and guide and standardize the healthy development of webcasting. Strengthen and innovate online literary criticism, and promote the extension of literary awards to online literary creation.
(4) Strengthening copyright protection and development and utilization.
Improve the copyright protection system. Improve the copyright registration and collective management system, improve the copyright protection and trading system, strengthen the protection and management development of the whole chain of copyright, and promote the centralized trading of exhibition copyright. Strengthen digital copyright protection, promote the development of digital rights and the integration of copyright formats, and encourage qualified institutions and units to build a copyright protection platform based on blockchain technology. Strengthen copyright protection in traditional culture, traditional knowledge and other fields. Strengthen the management of copyright assets, improve the evaluation system of copyright assets, and study relevant systems to prevent copyright abuse. We will improve the copyright public service system for the benefit of the people and strengthen publicity and education on copyright protection. Improve the level of legalization of copyright protection, strengthen law enforcement supervision and crackdown on infringement and piracy, and continue to carry out the "sword net" special action.
Seven, inherit and carry forward the Chinese excellent traditional culture and revolutionary culture.
Stick to the standpoint of Chinese culture, adhere to creative transformation and innovative development, continue the Chinese context, inherit the red genes, build a common spiritual home for the Chinese nation, and unite the spiritual strength of Chinese sons and daughters to forge ahead.
(A) to strengthen the research and interpretation of Chinese excellent traditional culture and revolutionary culture
In-depth study of the origin and characteristics of Chinese civilization and culture, and construction of the concept system of China cultural genes. Strengthen the research on major basic issues of the Chinese nation community, and thoroughly study and explain the history of the Chinese nation community and the pluralistic and integrated pattern of the Chinese nation. In-depth implementation of the inheritance and development project of Chinese excellent traditional culture, strengthening the all-media dissemination of Chinese civilization, archaeological research results, Chinese cultural classics, etc., and improving the education level of museums, memorial halls and cultural relics protection units. Carry out in-depth research on the overall and special topics of revolutionary history, and increase the investigation and collection of revolutionary historical materials and cultural relics. Carry forward the great spirit of party building and systematically sort out and explain the spiritual pedigree of the Communist Party of China (CPC) people. Research on supporting the collation of national folk culture. Excavate, inherit and promote the culture of traditional Chinese medicine.
(2) Strengthen the protection and utilization of cultural relics.
Strengthen the concept of great responsibility for protecting historical and cultural heritage and enhance the awe of historical relics. Strengthen archaeological work in an all-round way and improve the system of "archaeological first, then transfer". Strengthen scientific and technological innovation of cultural relics. Coordinate and guide the general survey and directory publication of all kinds of cultural relics resources, prepare special plans such as protection planning of cultural relics protection units, and incorporate them into the implementation of national land and space planning. Promote the declaration, protection, management, display and publicity of world cultural heritage. Strengthen the protection and restoration of immovable cultural relics and cultural relics in collections. Increase the recovery and return of lost cultural relics. We will promote the rational use of cultural relics, build a national archaeological site park, a demonstration area for the protection and utilization of cultural relics, and a cultural heritage corridor, and promote national cultural landmarks and a Chinese civilization identification system based on cultural relics. Implement the all-media communication plan for Chinese cultural relics. Improve the long-term mechanism of cultural relics safety and severely crack down on cultural relics crimes.
(3) Strengthening the protection and inheritance of intangible cultural heritage
We will improve the record system of intangible cultural heritage investigation, the system of representative projects, the identification and management system of representative inheritors, implement dynamic management of national intangible cultural heritage representative projects, explore the identification of representative inheritance groups (groups), and strengthen the cultivation of non-genetic inheritors. Improve the practical ability of non-genetic inheritance. Strengthen the overall and systematic protection, and build national-level cultural and ecological protection zones, towns and blocks with non-legacy characteristics. Strengthen integration into production and life, innovate and carry out theme communication activities, and promote non-legacy into campus, community and network.
(4) Promoting the construction of national cultural parks.
Integrate important cultural resources such as the Great Wall, the Grand Canal, the Long March, the Yellow River and the Yangtze River, strengthen the true and complete protection and inheritance of cultural relics and intangible heritage, focus on building main functional areas such as control and protection, theme display, cultural tourism integration and traditional utilization, systematically promote key basic projects such as protection and inheritance, research and excavation, environmental support, cultural tourism integration and digital reproduction, implement park management and operation, form a public cultural carrier with a specific open space, and focus on creating important symbols of Chinese culture.
Eight, improve the coverage and effectiveness of public cultural services.
Promote the integration of urban and rural public cultural service system, promote the digital construction of public culture, innovate and implement the project of benefiting the people through culture, improve the standardization and equalization of basic public cultural services, and better protect people’s basic cultural rights and interests.
(A) improve the network of public cultural facilities
Optimize the allocation of public cultural resources, strengthen the construction of public cultural facilities at all levels, and create a new type of urban and rural public cultural space. Make overall plans to promote the integration of grassroots public cultural resources, improve the use efficiency of grassroots comprehensive cultural service centers, and promote the connection between the operation of grassroots public cultural institutions and the construction of county-level media integration centers and the construction of civilized practice centers in the new era. Carry out a pilot program of functional integration between public cultural institutions and tourism service centers. Coordinate the development of museums in different regions, levels, attributes and types. Strengthen the construction of the system of central and branch libraries in cultural centers and libraries. Continue to open public cultural venues such as public libraries, cultural centers (stations), art galleries and museums free of charge. Explore the establishment of a national public service platform for radio and television programs in cities and counties. Strengthen the construction of radio and television transmission coverage network and improve the emergency radio and television network system. Build cinemas in densely populated towns and villages, and innovate the management mechanism and mode of rural public welfare film distribution and screening. Encourage local and qualified schools to build theaters, concert halls, art galleries and other venues. Develop archival undertaking. Innovate the management mechanism and service mode of public culture, and promote the interconnection and integrated development of cultural projects that benefit the people. We will further promote the government’s purchase of services and promote the socialized development and professional operation of public cultural services.
(B) to enhance the digital level of public culture
Strengthen planning guidance and policy guidance, open up public cultural digital platforms at all levels, build a public cultural digital resource pool, and build a national cultural big data system. Make overall plans to promote the construction of key digital projects of public culture, focus on serving urban and rural grassroots, especially rural areas, and continuously narrow the digital gap between urban and rural areas. Build a smart library system and a national public cultural cloud, build a smart museum, and build a digital service platform for information such as smart radio and television and film digital program management. Actively develop cloud exhibitions, cloud reading, cloud audio-visual and cloud experience, and promote the docking of supply and demand in the "cloud" and "fingertip". Promote the digital construction of rural bookstores and establish an intelligent management system.
(3) Fill in the shortcomings of public cultural services
Implement the requirements of national basic public service standards, strengthen grassroots cultural construction, increase the total supply, optimize the supply structure, promote high-quality public cultural resources to tilt to rural areas, old revolutionary areas, ethnic areas and border areas, narrow the gap between urban and rural areas and regions, and promote the effective connection between consolidating and expanding the achievements of poverty alleviation and rural revitalization. Strengthen the construction of public culture in ethnic minority areas, support the development of press and publication in ethnic minority areas, strengthen the film and television translation in ethnic minority languages, strengthen the coverage of radio and television transmission in ethnic minority areas and the translation and dissemination of programs related to agriculture. Promote the high-definition process of live satellite TV channels. Strengthen the integration and development capacity building of municipal radio and television broadcasters in "three districts and three states". Cultivate and develop rural cinemas, and promote new films and blockbusters to enter the rural market. Enrich the supply of public culture for the elderly, migrant workers, left-behind women and children in rural areas and the disabled, and protect the basic cultural rights and interests of special groups.
(D) extensive mass cultural activities.
We will improve the mechanism of supporting mass cultural activities, increase support and guidance to the grassroots, and cultivate a group of mass literary and art teams that take root at the grassroots level. We will popularize art among the whole people, deepen "pairing and planting cultures" and expand the participation of the masses in culture. Give play to the guiding role of mass literary awards such as the "Stars Award" and promote the creation of mass literary masterpieces. Give full play to the positive role of grassroots literary and art associations, writers’ associations, group art museums and cultural centers (stations), support and guide amateur literary and art associations, private theatrical troupes, performance teams, universities for the aged, young literary and art groups, communities and corporate literary backbones to carry out creative activities extensively, and display outstanding achievements of mass literary and artistic creation. Strengthen the brand building of mass cultural activities and carry out "Our Chinese Dream" — — Culture enters into thousands of activities, and activities such as farmers’ harvest festival, farmers’ culture and art festival, farmers’ songs, farmers’ troupe performances, square dance, "village night", "flash", "heart to heart" performances, public singing, calligraphy and painting photography creation are well organized.
IX. Promote the high-quality development of cultural industries
Combine expanding domestic demand with deepening supply-side structural reform, improve industrial planning and policies, strengthen innovation drive, implement digital strategy, promote the upgrading of industrial base and the modernization of industrial chain, and promote the sustained and healthy development of cultural industries.
(A) to speed up the digital layout of cultural industries
Taking the construction of national cultural big data system as the starting point, we will adhere to unified design, long-term planning and step-by-step implementation, coordinate the digitalization of cultural resources’ stock and increment, gather cultural digital resources with the goal of physical distribution, logical association, quick link, efficient search, comprehensive sharing and key integration, and promote cultural enterprises and institutions to continuously introduce new products and services based on cultural big data, so as to improve the quality level of cultural products and services.
(B) improve the modern cultural industry system
Promote the transformation and upgrading of state-owned cultural enterprises, optimize resource allocation and layout structure, and build well-known cultural brands and enterprise groups. Encourage, support and guide non-public capital to enter the cultural industry according to law, and protect the property rights of private cultural enterprises and the rights and interests of entrepreneurs. Actively support the development of small and medium-sized micro-cultural enterprises and encourage the development of specialization and innovation. Accelerate the development of new cultural formats such as digital publishing, digital film and television, digital broadcasting, digital art, digital printing, digital creativity, digital animation, digital entertainment and high-tech video, transform and upgrade traditional cultural formats, and promote structural adjustment and optimization. Promote the integrated development of culture and tourism, sports, education, information, architecture and manufacturing, and extend the industrial chain. Construction of national cultural industry development project library, national radio and television and network audio-visual industry public service platform.
(C) building a high-standard cultural market system
Accelerate the construction of a unified, open, efficient and standardized cultural market with orderly competition. We will improve the basic system of the cultural market system and the system of cultural enterprises adhering to the correct orientation and fulfilling their social responsibilities. Implement a unified negative list system for market access and clean up and break down hidden barriers to cultural market access. Improve the market operation mechanism of cultural elements and promote the rational flow of labor, capital, technology and data. Accelerate the innovation of financial products and services that meet the development needs of cultural industries and the characteristics of cultural enterprises. Further expand the scale of equity financing and bond financing of cultural enterprises, and support the listing financing and refinancing of cultural enterprises. Explore the mode of cultural financial service center to provide comprehensive financial services for cultural enterprises. Promote cultural consumption in an all-round way, accelerate the development of new cultural consumption patterns, and develop night economy. Strengthen the construction of the credit system of the cultural market, improve the service quality of the cultural market, and strengthen the management and comprehensive law enforcement of the cultural market.
(D) Promote the empowerment of cultural industries through science and technology.
Take advanced science and technology as the strategic support for the development of cultural industry, and establish and improve the innovation system of cultural science and technology integration. Deploy innovation chain around the industrial chain, lay out the industrial chain around innovation chain, establish and improve the technical standards and service standards of the cultural industry, and participate in the formulation of international standards. Promote the combination of Industry-University-Research, pay attention to original innovation and integrated innovation, strengthen the research and development of common key technologies that restrict the development of cultural industries, and overcome bottlenecks in high-end cultural equipment and technology fields such as cinema screening, video recording, film special effects, high-definition production and broadcasting, stage performance, and intelligent printing. We will implement projects such as publishing integration development, film production promotion, printing intelligent manufacturing, and large audio-visual industrial chain construction, and guide and encourage cultural enterprises to use new technologies such as big data, 5G, cloud computing, artificial intelligence, blockchain, and ultra-high definition to transform and upgrade the industrial chain, promote the modernization of content production and dissemination methods, and reshape the cultural development model.
Ten, promote the integration of culture and tourism development.
Adhere to the principle of "shaping tourism with literature" and "displaying literature with tourism", promote the integrated development of culture and tourism in a wider scope, at a deeper level and at a higher level, and create a unique Chinese cultural tourism experience.
(A) to enhance the cultural connotation of tourism development
Relying on cultural resources to cultivate tourism products, improve tourism taste, and let people feel the beauty of culture and cultivate the beauty of the soul in appreciating the beauty of nature. Dig deep into regional cultural characteristics, integrate cultural content, cultural symbols and cultural stories into scenic spots, and integrate advanced socialist culture, revolutionary culture and excellent Chinese traditional culture into the route design, exhibition and explanation experience of tourism, so that tourism can become a process for people to understand Chinese culture and enhance cultural self-confidence. Create a demonstration zone for the integration and development of national cultural industry and tourism industry, build a number of world-class tourist attractions and resorts with rich cultural heritage, and build a number of national-level tourist and leisure cities and blocks with distinctive cultural characteristics. Promote museums, art galleries, libraries, theaters, non-legacy exhibition places, and cultural relics protection units open to the society to become tourist destinations, and cultivate a new space for a better life shared by host and guest. Adhere to both upgrading hardware and optimizing software, improving service quality and improving cultural experience, and add cultural elements and connotations to tourism facilities and services to reflect humanistic care.
(B) Enrich the supply of quality tourism
Adapt to the new requirements of the mass tourism era, promote tourism for the people, promote the construction of a tourism supply system with diverse types, balanced distribution, distinctive features and excellent quality, and promote the integration of culture and tourism formats, products and markets. Improve the quality of tourism performing arts, cultural heritage tourism, cultural theme hotels, special festivals and exhibitions, and support the construction of a cultural and tourism complex integrating cultural creativity, tourism and leisure. Relying on the revolutionary museum, party history museum, memorial hall, remains of revolutionary sites, etc., we will create classic scenic spots and classic routes for red tourism. Make use of rural cultural traditions and resources to develop rural tourism. Strengthen the tourism development of the achievements of contemporary socialist construction, dig deep into the spiritual connotation of major engineering projects, and develop characteristic tourism. Strengthen the activation and utilization of industrial heritage resources, develop tourism supplies and special tourism commodities, cultivate tourism equipment manufacturing industry and develop industrial tourism. Promote the organic combination of tourism and modern production and life, accelerate the development of holiday and leisure tourism, recreational tourism, research and practice activities, and build a number of national global tourism demonstration zones, A-level tourist attractions, national tourist resorts, national boutique tourist belts, national tourist scenic spots, characteristic tourist destinations, characteristic tourist functional zones, urban greenways, cycling parks and slow-moving systems. Vigorously develop smart tourism and promote the construction of smart scenic spots and resorts.
(C) Optimize the tourism development environment
Taking service quality as the core competitiveness, we will carry out in-depth quality improvement actions, promote the improvement of service quality of tourist destinations, promote the creation of civilized scenic spots, continue to deepen the toilet revolution, improve the tourist service system, and ensure public services for the disabled and the elderly. Strengthen the construction of tourist transportation facilities and improve accessibility and convenience. Standardize and optimize the order of the tourism market, carry out special governance actions, strengthen online tourism supervision, and establish and improve the tourism credit system and tourism service quality evaluation system. Promote civilized tourism, implement the domestic convention on civilized behavior of tourism and the guide to civilized behavior of outbound tourism, strictly implement the record system of uncivilized behavior of tourism, establish an information notification mechanism, and increase punishment.
(D) Innovation, integration and development of institutional mechanisms
Improve the system and mechanism of central and local tourism development, improve the system and mechanism of cultural and tourism integration development, and strengthen the industry management responsibilities of cultural and tourism departments. Innovate the management system of scenic spots and explore the establishment of a scenic culture evaluation system. Straighten out the management system of hotels, homestays and other tourism and accommodation industries.
Eleven, promote the coordinated development of urban and rural regional culture.
Optimize the allocation of urban and rural and regional cultural resources, promote integrated planning, linkage cooperation and coordinated development, accelerate the formation of a spatial pattern of cultural development that combines point, line and surface, echoes East, West and East, and is balanced and coordinated between urban and rural areas, so as to promote a more balanced and full development of culture.
(A) to promote the coordinated development of regional culture
Strengthen the collaborative innovation of regional culture, improve the mechanism of cooperation and mutual assistance, support and compensation, promote the cultural development in the eastern region with innovation, increase efforts to support the cultural development in the central and western regions and the old industrial bases in Northeast China, support the cultural development in the old revolutionary base areas, ethnic areas and border areas, and form a regional cultural development pattern of mutual promotion, complementary advantages and integration and interaction. Focusing on the major regional strategies such as the coordinated development of Beijing-Tianjin-Hebei, the development of the Yangtze River Economic Belt, the construction of Guangdong-Hong Kong-Macao Greater Bay Area, the integrated development of the Yangtze River Delta, the ecological protection and high-quality development of the Yellow River Basin, we will improve the mechanism for promoting the coordinated development of regional culture, improve the interconnection level of public cultural facilities, strengthen the construction of regional cultural industrial belts, and realize the overall improvement of the level of regional cultural construction. Promote the formation of a new pattern of cultural industry development, innovate the system and mechanism of cultural integration development in urban agglomerations, build a high-level cooperation platform, and strengthen the convenient sharing of public cultural services. We will improve the system and mechanism of cultural development with the integration of urban and rural areas, give play to the role of urban driving radiation, speed up the two-way flow of cultural elements between urban and rural areas, and form a new pattern of urban and rural cultural development with points and areas, distinctive features, complementary advantages and balanced allocation.
(B) to strengthen the construction of urban culture
Integrating the urban functional orientation and economic and social development, we will build a modern urban culture in which traditional culture and modern culture complement each other and urban temperament and humanistic spirit complement each other. Strengthen the rigid constraints of cultural construction in all kinds of planning, protect historical and cultural heritage, integrate the civilization of the times, build urban cultural spirit, develop urban theme culture and create characteristic cultural landscape. Promote urban construction with cultural construction, and improve urban cultural taste, overall image and development quality. Accelerate the construction of a number of cultural center cities with national influence and strong cities with characteristic culture. Support relevant provinces (autonomous regions and municipalities directly under the Central Government) to build a number of representative regional cultural center cities and characteristic cultural cities. Combined with the new urbanization construction, we will encourage the development of a number of beautiful towns with historical memory, regional characteristics and national characteristics according to local conditions.
(C) to promote the revitalization of rural culture
Give full play to the function of cultural inheritance, comprehensively promote the revitalization of rural culture, and promote the countryside to become a civilized, harmonious, rich, beautiful and livable space. Strengthen the protection and inheritance of farming culture, support the construction of village history museums, revise village history and village records, and carry out village education. Integrate local culture into rural construction and keep homesickness. Innovative support and incentives will transform excellent cultural resources into high-quality assets for sustainable rural development, and promote the benign mutual promotion of rural cultural construction and economic and social development. Explore ways such as voluntary service to develop outstanding folk cultural institutions and literary and art groups. Encourage villages to run their own culture, and support farmers to run their own cultural and art festivals, poetry stories, theatrical performances, calligraphy and painting photography exhibitions, etc. Increase the supply of excellent cultural products and services in rural areas, promote cultural pairing assistance, encourage literary and artistic creation and production with the theme of "agriculture, rural areas and farmers", and support literary and artistic creation with local characteristics. Carry out the action plan of "Chinese Civilization in internet plus" to promote digital cultural resources into the countryside. Explore the establishment of a rural cultural exchange and trading platform to activate the rural cultural market.
XII. Expanding the international influence of Chinese culture
Make overall plans to promote foreign propaganda, foreign cultural exchanges and cultural trade, enhance the influence of international communication, the appeal of Chinese culture, the image affinity of China, the persuasiveness of China’s words, and the guidance of international public opinion, promote the communication between the people and build a humanistic community.
(1) Deepen exchanges and mutual learning between Chinese and foreign civilizations.
Strengthen the Chinese cultural stance and cultural self-confidence, carry out various forms of cultural exchange activities in depth, and carry out the message by text, convey the voice by text, and educate people by culture. Facing different countries and regions, we will build an open and inclusive platform for dialogue among civilizations and promote mutual learning and common development of civilizations. Deepen foreign exchanges between the government and the people. Strengthen and jointly build cultural exchanges and cooperation in the "Belt and Road" countries. Deepen tourism exchanges, implement the global promotion plan of "Beautiful China" tourism, build a number of international tourism hub cities and key tourist cities, and cultivate a number of inbound tourism brands and international tourism products.
(B) to enhance the international competitiveness of cultural trade
Highlight the ideological core and cultural connotation, and increase the share of core cultural products and services in cultural trade. Encourage internationally competitive cultural enterprises to steadily improve the scale and quality of investment cooperation in overseas cultural fields, promote cultural and technical standards and equipment manufacturing to go global, innovate foreign cooperation methods, and optimize resources, brands and marketing channels. Encourage the establishment of overseas cultural trade promotion platforms. Vigorously develop digital cultural trade. Promote the innovation and development of import and export in the fields of art exhibition and trading, content processing and creation, and accelerate the formation of regional international markets.
XIII. Deepening the reform of the cultural system
Combine the positive role of the market in the allocation of cultural resources with the role of the government, speed up the improvement of the cultural management system and production and operation mechanism that are conducive to stimulating cultural innovation and creativity, adhere to and improve the system of prospering and developing advanced socialist culture, and enhance the efficiency of cultural governance.
(A) improve the macro-management system of culture
Innovate the macro-management system of culture, adhere to and strengthen the Party’s overall leadership over propaganda, ideological and cultural work, and implement the Party’s leadership in all fields and aspects of national cultural governance. Deepen the reform of the administrative system in the cultural field, promote the reform of the "streamline administration, delegate power, strengthen regulation and improve services" and transform government functions. We will improve the management system and mechanism of state-owned cultural assets, which is organically combined with the supervision of the Party Committee and the government and effectively led by the propaganda department, and promote the unification of management and management of assets. Establish and improve the working mechanism of integrated management of traditional media and emerging media, and further strengthen the construction of comprehensive network management system. Establish and improve the coordination mechanism of social science academic associations, and strengthen the construction of industry organizations in the cultural field. Study and formulate opinions on strengthening the construction of the rule of law in the field of propaganda and culture, speed up the process of cultural legislation, and comprehensively promote administration according to law. Improve the comprehensive law enforcement system in the cultural market. Improve the statistical system of cultural industries.
(2) Deepening the reform of cultural institutions
Further deepen the system reform of personnel and income distribution in cultural institutions. We will steadily promote the reform of corporate governance structure and the innovation of internal operation mechanism of public cultural institutions, and explore the pilot reform of separating the ownership of assets, the ownership of collections and the right to open operations of state-owned museums. Deepen the reform of the mainstream media system and mechanism, establish an integrated organizational structure that adapts to all-media production and communication, build a new editing process, and form an intensive and efficient content production system and communication chain. Deepen the reform of state-owned literary and art troupes with performance as the central link, strengthen classified guidance and stimulate the vitality of troupes.
(C) deepening the reform of state-owned cultural enterprises
We will deepen the reform and accelerate the development of state-owned cultural enterprises, strengthen the party building of state-owned cultural enterprises, give play to the leading role of party committees (leading groups) in guiding the direction, managing the overall situation and ensuring implementation, actively serve major national strategies, promote layout optimization and structural adjustment, enhance the influence of control, and accelerate the cultivation of a number of comprehensive cultural enterprise groups with prominent main businesses, strong core competitiveness and high market share. Improve the corporate governance mechanism, write the requirements of party building work into the company’s articles of association, make it clear that the study and discussion of major business management issues by party organizations is the pre-procedure for the board of directors and managers to make major decisions, and implement the legal status of party organizations in the corporate governance structure. We will steadily push forward the reform of mixed ownership, implement the professional manager system, and carry out medium-and long-term incentives in various ways to stimulate grassroots reform and innovation. Improve the social benefit evaluation and assessment methods of state-owned cultural enterprises, and improve the evaluation and assessment system that puts social benefits first and unifies social benefits and economic benefits.
Fourteen, build a strong talent team
Adhere to the party’s management of cadres and talents, put the party’s political construction in the first place, reform talent training methods, optimize talent structure, innovate talent training forms, increase training efforts, continuously improve the quality and ability of cadres and talents, and build a new army of the times that is brave in mission responsibility and good at innovation and creation.
(A) to strengthen political capacity building
Insist on arming the propaganda and ideological work team with Socialism with Chinese characteristics Thought of the Supreme Leader in the new era, strengthen the "four consciousnesses", strengthen the "four self-confidences" and achieve the "two safeguards", and continuously improve political judgment, political understanding and political execution. Consolidate and expand the educational achievements of the theme of "Do not forget your initiative mind, Keep in mind the mission" on the propaganda and ideological front, establish a long-term mechanism, and persistently temper the political character of party member cadres who are loyal and clean. Strengthen political responsibility, put the requirements of stressing politics into all aspects of work, and be aware of the responsibility in your heart, take responsibility in your body, and perform your duties.
(B) to strengthen business capacity building
Further promote the educational practice of strengthening foot strength, eyesight, brain power and pen power, and enhance skills and abilities. Improve the medium-and long-term planning for the construction of cadres in the propaganda system. Select the best and strengthen the leading bodies at all levels on the propaganda and ideological front, increase the intensity of the discovery, training and selection of outstanding young cadres, and promote the exchange of cadres in rotation and multi-post exercise. Improve the working mechanism of casing research and attachment exercise. Strengthen the work style construction of propaganda and ideological front, and cultivate a good work style of seeking truth from facts and doing practical work.
(3) Strengthen the training of leading figures and professionals
To study and formulate the talent development plan in the field of propaganda, ideology and culture. Further improve the working mechanism of talent recommendation and evaluation, training funding and contact service, and cultivate, introduce and use talents in an all-round way. Support to run high-level talent seminars and national conditions seminars. Strengthen the cultivation of innovative, applied and skilled talents, cultivate all-media talents with "one specialty and many abilities" and expand the team of high-skilled talents. Strengthen the cultivation of basic research talents in the field of philosophy and social sciences, and strengthen the construction of style and style of study. Strengthen the construction of professional ethics of literary and art workers. Strengthen the work of contacting service experts and unite outstanding cultural talents in various fields around the party.
(D) Consolidate the construction of grass-roots talent team
Strengthen the construction of propaganda and cultural teams at the county and urban and rural grassroots levels, and fully equip and strengthen the propaganda Committee members of township party committees. Encourage and support mass literary and art associations, performance groups and grassroots lecturers, all kinds of cultural talents and cultural activists, and build more "red literary light cavalry" with regional cultural characteristics. Cultivate local cultural talents, national and folk cultural inheritors, rural cultural and tourism talents, grassroots cultural facilities and cultural relics management personnel. Organize two-way communication between county-level media centers and provincial and municipal media personnel, enrich the volunteer service team of civilized practice in the new era, and extend the training scope of administrators of the learning platform of "learning a strong country" to the grassroots front-line propaganda cadres. Support the construction of grassroots cultural talents in western regions, border areas and ethnic areas.
(E) Improve the talent evaluation and incentive mechanism
Improve the evaluation system of propaganda and cultural talents, and improve the reward system and fault-tolerant and error-correcting mechanism. Optimize the policy of talent introduction and personnel reward in cultural institutions. Stimulate and protect entrepreneurship, and strengthen the classified management of leading bodies and leaders of state-owned cultural enterprises. Deepen the reform of the personnel system of news organizations, and improve the post management and the system of entry and exit of employees. Establish and improve the income distribution mechanism that fully reflects the value of innovation factors, carry out pilot projects for income distribution from the transformation of scientific research and creative achievements in cultural units, and promote qualified employees in cultural units to enjoy scientific and technological innovation support policies. In accordance with the requirements of the party and state meritorious honor recognition system, carry out relevant recognition and reward work.
Fifteen, strengthen the planning and implementation of security.
Improve the guarantee mechanism for planning implementation, stimulate the enthusiasm, initiative and creativity of all kinds of subjects to participate in planning implementation, and form a strong synergy.
(A) to strengthen organizational leadership
Give full play to the Party’s role of commanding the overall situation and coordinating all parties, and adhere to and improve the working system, mechanism and work pattern of unified leadership of Party committees, joint management of Party and government, organization and coordination of propaganda departments, division of responsibilities of relevant departments and active participation of social forces. The Central Propaganda Department is responsible for coordinating the preparation of relevant special plans in the field of propaganda, ideology and culture. According to this plan, the relevant industry departments of the central government will study and formulate special plans in this field and report them to the central leading group for cultural system reform and development before implementation. The leading departments of major projects and key projects should earnestly implement the main responsibility, clarify and refine the task book, timetable and road map, and ensure the orderly progress. The National Development and Reform Commission, the Ministry of Finance, the Ministry of Natural Resources, the Ministry of Commerce and the State Administration of Taxation shall, in accordance with the division of responsibilities, earnestly implement relevant policies and do a good job in the implementation and guarantee of key projects. All localities should work out and implement local plans in light of actual conditions. Party committees and governments at all levels should incorporate the objectives and tasks put forward in this plan into the overall economic and social development, as an important part of evaluating the level of regional development, measuring the quality of development and assessing the performance of leading cadres, and do a good job in implementation.
(2) Strengthen financial support.
According to the objectives and tasks set in this plan, adjust and optimize the expenditure structure, and strengthen financial support at all levels. We will implement the reform requirements for the division of financial powers and expenditure responsibilities between the central and local public cultural fields, and improve the transfer payment system. Optimize the support mechanism for cultural, scientific and technological innovation. Make good use of various funds and funds such as movies, publishing, tourism and art. Strengthen the budget management of state-owned capital operation of cultural enterprises, and focus on supporting the major strategy of state-owned cultural enterprises to serve the country. Support the reform of state-owned literary and art troupes. To promote the opening-up policy of tourism industry, we should try it first in the Pilot Free Trade Zone and the free trade port with China characteristics. Make good use of local government special bonds to promote the implementation of major cultural and tourism projects. Promote the cooperation model between government and social capital in the fields of culture and tourism, and encourage social capital to set up relevant funds. Provincial key cultural enterprises approved by the provincial government can be exempted from state-owned capital gains before the end of 2023. Make good use of the construction fee for cultural undertakings.
(3) Improve policy support
We will implement policies related to the transformation of operating cultural institutions into enterprises, and support the development of cultural enterprises engaged in film, radio and television, cultural creativity and design services, publishing, animation, cultural relics protection and utilization, and intangible cultural heritage. Implement the preferential policies of value-added tax enjoyed by publications in publishing, wholesale and retail. Improve the relevant policies of cultural relics units engaged in the development and operation of cultural and creative products. Follow-up study on the preferential policies of the state on industrial support under the prevention and control of COVID-19 epidemic normalization, and promote the inclusion of cultural industries and tourism in the scope of policy application. Optimize and adjust the tax exemption policy for imported collections of state-owned public welfare collection units. Strengthen the protection of cultural and tourism construction land, incorporate cultural and tourism construction land into the national spatial planning, and effectively guarantee the land demand for related facilities and projects. Encourage the use of idle facilities, revitalize the stock of construction land to develop cultural industries and tourism. Enterprises can develop cultural industries and tourism by using real estate, land or production equipment and facilities such as cultural relics buildings, historical buildings, old factories and warehouses. Under the premise of not changing the main body of land use and planning conditions, they can keep the original use and right type of land unchanged within five years.
(4) Improve the implementation mechanism.
Give full play to the role of the existing national coordination mechanism for major planning strategies, major reform initiatives and major engineering projects, strengthen coordination and cooperation, and form a more efficient work promotion mechanism. All relevant departments in all regions should strengthen the follow-up analysis, supervision and inspection of the implementation of this plan and promote the implementation of various tasks and measures. Establish and improve the annual monitoring and evaluation mechanism, closely track economic and social development and changes, and strengthen the dynamic supervision of key tasks, policy initiatives and safeguard measures for planning and implementation. Improve the mid-term evaluation and summary evaluation mechanism, and improve the reporting mechanism to the leading group for cultural system reform and development at the corresponding level. The Office of the Leading Group for the Reform and Development of the Central Cultural System conducts special assessments in due course.
